Privacy policy
Last Updated August 2026
The Crushed Grape respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal information when you visit crushedgrape.co.uk, place an order, contact us or sign up to receive marketing communications.
The Crushed Grape is a trading name of Patrick Blake Ltd, which is responsible for your personal information for the purposes of applicable UK data protection law.
Contact Details
The Crushed Grape
5 The Market Place
Derrylin
Co. Fermanagh
BT92 9AN
Email: hello@crushedgrape.co.uk
Telephone: 028 6774 8550
Information We Collect
Depending on how you use our website and services, we may collect information including:
- Your name
- Billing and delivery address
- Email address
- Telephone number
- Order and transaction information
- Products you purchase or enquire about
- Communications you send to us
- Marketing preferences
- Information about how you use our website, including device, browser and cookie information
Payment information is processed securely by our payment providers. We do not receive or store your complete payment card details.
How We Use Your Information
We may use your personal information to:
- Process and fulfil your orders
- Arrange delivery or collection
- Process payments and refunds
- Communicate with you about your order
- Respond to questions and enquiries
- Provide customer service
- Prevent and detect fraud or misuse
- Maintain appropriate business and financial records
- Operate, maintain and improve our website
- Understand how customers use our website
- Send marketing communications where you have consented to receive them or where otherwise permitted by law
- Meet our legal and regulatory obligations
Our Lawful Bases
UK data protection law requires us to have a lawful basis for using your personal information.
Depending on the circumstances, we may process your information because:
Contract — the information is necessary to process an order, take payment, arrange delivery or otherwise fulfil our agreement with you.
Legal obligation — we are required to retain or use certain information to comply with legal, accounting, tax or regulatory requirements.
Legitimate interests — where necessary for the legitimate operation and protection of our business, provided those interests do not override your rights and interests.
Consent — where you have actively chosen to receive certain marketing communications or consented to particular uses of your information. You can withdraw your consent at any time.
Email Marketing
If you choose to sign up for email updates, we may use your name, email address and relevant marketing preferences to send you news, new arrivals, offers, Fine & Rare releases and other updates from The Crushed Grape.
You can unsubscribe at any time by using the unsubscribe link included in our marketing emails or by contacting hello@crushedgrape.co.uk.
Unsubscribing from marketing will not prevent us from sending service communications that are necessary in connection with an order you have placed.
Curated List
If you request to join our Curated List, we will use the contact information you provide to manage your request and communicate with you about relevant Fine & Rare wines, limited releases, private cellar collections and other opportunities that may be of interest to you. You can ask to be removed from the Curated List at any time by contacting hello@crushedgrape.co.uk.
Who We Share Information With
We only share personal information where necessary to operate our business, provide our services or meet our legal obligations.
This may include:
- Shopify and other providers involved in operating our online store
- Payment processors
- Delivery and logistics providers
- Email and marketing service providers, including Mailchimp, which we use to manage our email subscriber list and send marketing communications
- Website, hosting, analytics and technology providers
- Professional advisers such as accountants or legal advisers
- Government, regulatory or law-enforcement authorities where required by law
We do not sell your personal information.
International Data Transfers
Some of the service providers we use may process or store personal information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure that it receives an appropriate level of protection in accordance with applicable data protection law.
How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including to meet legal, accounting, tax and regulatory requirements.
Different types of information may therefore be retained for different periods.
Where information is no longer required, we will delete or anonymise it where appropriate.
Cookies
Our website uses cookies and similar technologies to operate correctly, remember preferences, understand how visitors use the site and, where applicable, support advertising and marketing.
Some cookies are essential for the operation of the website. Where required, non-essential cookies will only be used with your consent.
Further information about the cookies used on our website and how you can manage your preferences is available through our cookie settings.
Your Data Protection Rights
Depending on the circumstances, UK data protection law gives you rights in relation to your personal information. These may include the right to:
- Request access to the personal information we hold about you
- Ask us to correct inaccurate or incomplete information
- Ask us to erase your personal information in certain circumstances
- Ask us to restrict how we use your information
- Object to certain uses of your information
- Request transfer of certain information
- Withdraw consent where we rely on consent to process your information
You also have the right to object to the use of your personal information for direct marketing.
To exercise any of these rights, please contact us at hello@crushedgrape.co.uk.
Complaints
If you have any concerns about how we use your personal information, please contact us first and we will do our best to resolve the matter.
You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal requirements.
The latest version will always be published on this website with the date it was last updated.